This Privacy Policy explains how Little Willow Sleep (“we”, “us”, “our”) collects, uses, and protects your personal information in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
WHO WE ARE
Little Willow Sleep
Email: Abi@littlewillowsleepconsultancy.co.uk
Data Controller: Abigail O’Reilly
INFORMATION WE COLLECT
We may collect and store the following personal information:
• Parent or guardian name
• Email address and contact details
• Baby’s first name, age, and sleep-related information
• Health or developmental information relevant to sleep (provided voluntarily by you)
• Consultation notes and sleep plans
• Payment and billing information (processed securely by third-party providers)
We only collect information that is necessary to provide our services.
HOW WE USE YOUR INFORMATION
We use your personal data to:
• Provide sleep coaching services
• Create personalised sleep plans
• Communicate with you regarding appointments and support
• Maintain accurate client records
• Meet legal or accounting requirements
We do not sell or share your personal data for marketing purposes.
LEGAL BASIS FOR PROCESSING DATA
We process your personal data under the following lawful bases:
• Contract – to provide agreed sleep coaching services
• Consent – where you voluntarily provide sensitive information
• Legal obligation – for record keeping and tax purposes
You may withdraw consent at any time by contacting us in writing.
HOW YOUR DATA IS STORED
Your data is stored securely using password-protected systems and devices. Reasonable steps are taken to protect your information from unauthorised access, disclosure, or loss.
We only retain personal data for as long as necessary to provide services or meet legal obligations.
SHARING YOUR DATA
We do not share your personal information with third parties, except:
• When required by law
• With secure service providers (e.g. payment processors or scheduling systems)
• With your explicit consent
All third parties are required to comply with data protection laws.
YOUR DATA PROTECTION RIGHTS
Under UK GDPR, you have the right to:
• Access your personal data
• Request correction of inaccurate information
• Request deletion of your data
• Restrict or object to data processing
• Request data portability
To exercise these rights, please contact us at abi@littlewillowsleepconsultancy.co.uk
CONFIDENTIALITY
All information shared during consultations is treated as confidential. We will never share identifiable information without your permission unless required by law.
COOKIES
Cookies may be used to improve user experience. You will be notified of cookie usage where required.
CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time. The most recent version will always be available upon request or on our website.
CONTACT US
If you have any questions or concerns about this Privacy Policy or how your data is handled, please contact:
Little Willow Sleep Consultancy
Email: Abi@littlewillowsleepconsultancy.co.uk
Copyright © 2026 Little Willow Sleep Consultancy - All Rights Reserved.

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